From Hollywood to St. Tropez, from Soho to Tokyo, RayBan is the world’s best selling brand of sunglasses. Rayban sunglasses set the standard for excellence. RayBan sunglasses consistently combine great styling with exceptional quality and comfort to deliver legendary sun performance. And as you would expect, Ray-Ban sunglasses offer 100% UV protection.
From their early military origins in the 1930s, RayBan sunglasses have been recognized for their lenses. Today, these high quality lenses remain at the heart of the appeal for Ray-Ban sunglasses.
Equally important as lens technology is the design and manufacturing of our RayBan sunglass frames. RayBan sunglass frames are designed to perform in a variety of conditions and provide continuous comfort and fit.
The reasons that made RayBan the leading brand of sunglasses, are varied, like the people that choose it. Movie stars, particularly keen on their image, famous personalities, but also ordinary people wanting to liberally express their individuality. RayBan is the eyewear preferred by those who just want to be themselves and don't need to show off to be noticed.
The peak models belong to the storical Predator and Sidestreet families, always in the top of sales ranking, capable of satisfying eyewear tastes and trends of an ever more demanding and attentive public. RayBan has enriched the collection with new models that inherit RayBan's values and dress them with originality.